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Podcast
Jenna Lyons: Testing the edges – Well Made E142
"I'm still the person that just wanted to make beautiful things and that hasn't changed." Jenna Lyons is diving back into creative with full force: launching a new lash brand, hosting a TV show, and designing a new hotel.
· Mar 18, 2021
Video
Unboxing Function of Beauty (2021)
A high-impact beauty suite with low-impact packaging that's pared down for easy recycling.
· Feb 17, 2021
Video
Unboxing Ursa Major
A trial-sized product assortment that delivers on a full-size brand experience.
· Dec 16, 2020
Video
Unboxing Crown Affair
Minimal packaging elevates this drugstore buy, making it an elegant ritual.
· Oct 8, 2020
Video
Unboxing Saie
A perfectly color matched beauty unboxing with a clever void fill we've never seen before.
· Jul 2, 2020
Podcast
Hillary Peterson, True Botanicals: Looking to Nature – Well Made E123
True Botanicals founder Hillary Peterson debunks the idea that natural products can’t outperform toxic ones, and dives into the implications of cost and customer education.
· Jun 24, 2020
Video
Unboxing Flamingo
Who knew shaving could look so foxy? Flamingo's packaging is layered with texture and style.
· Sep 19, 2019
Podcast
Lindsay Dahl, Beautycounter: Fixing Broken Beauty Laws – Well Made E93
Beautycounter takes their mission straight to Capitol Hill. Hear how SVP of Social Mission, Lindsay Dahl lobbies for clean beauty.
· Aug 28, 2019
Podcast
Zahir Dossa, Function of Beauty: Perfecting Personalization – Well Made E87
Hair care is getting personal — finally. We're talking with Function of Beauty's co-founder about the strategy behind their hundreds of bottling iterations and trillions of product combinations.
· Jul 2, 2019
Podcast
Amanda Baldwin, Supergoop: Taking Sunscreen Seriously – Well Made E74
President of Supergoop!, Amanda Baldwin shares how she's leading the mission-driven sunscreen brand forward.
· Mar 27, 2019
Video
Unboxing Billie
See how the women's shaving brand considered every single detail of their packaging — from their product carton to a magazine — for an immersive unboxing experience.
· Mar 21, 2019
Video
Unboxing Beautycounter
Beautycounter is all about a #betterbeauty experience. See how their clean simple branding is reflected in their unboxing.
· Feb 14, 2019
Video
Unboxing Milk Makeup
See how Milk Makeup strikes a balance with holographic touches and tactile materials that are uniquely on brand.
· Dec 20, 2018
Podcast
Gloria Noto, NOTO Botanics: Creating a Safe Space for Beauty – Well Made E55
Getting real with Gloria Noto about instincts, risk-taking, and building an inclusive, gender-fluid beauty brand.
· Aug 15, 2018
Podcast
Karen Young, Oui Shave: Refining Women's Shaving – Well Made E46
A conversation with founder, Karen Young about disrupting the status quo with a razor designed for women.
· May 30, 2018
Podcast
Daniel Broukhim, FabFitFun: Subscribing to a Community – Well Made E42
FabFitFun co-CEO and co-founder, Daniel Broukhim, shares the value behind their subscription box.
· May 1, 2018
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