Shipping Things

Unboxing Brandless

Jesse Genet · May 31, 2018

Brandless is a direct-to-consumer brand that sells home and pantry essentials for $3!

On this episode of Unboxing Things, Jesse unboxes how Brandless is using consistent graphical elements to create an intentional experience that emphasizes the value you get from their products.

Here are just some of the things we love about their packaging:

  • Economical RSC box
  • One color flexographic printing on all sides
  • Emphasis on recyclability printed on the box
  • 3-inch custom packing tape
  • An all-over printed pattern in the interior
  • Die-cut corrugated tray
  • Interactive printed collateral
  • Corrugated divider to separate bulkier items
  • Protective die-cut Kraft paper and tissue paper
  • Cohesive graphic design strategy across packaging and products

Innovative brands use Lumi to manage scalable and sustainable packaging.

Learn more →